Final Assessment. Once the goal has been completed go back through your action plan template. Take special note of where tasks took longer than expected. Evaluate your members' performances and notate particular strengths and weaknesses so you will have a better idea of who to assign to future tasks. Evaluate your own overall performance and ask for your groups' feedback as to what went right and what could be improved upon.
Unfortunately, people who are new to Internet marketing often fail to follow the guidelines provided in a marketing plan template because they are tempted by some other new strategy. They end up mixing up strategies and leaving out key success factors.