Marketing plan templates are developed by people who have achieved success online. They capture the lessons the author has learned along the way and save you the time, cost and effort required to develop your own. Once you have mastered a particular marketing plan approach, you can then expand by refining the template you have used or by adopting another template that might be more suitable for the marketing of a different product or service.
The Plan. The first step to building an action plan template is to outline the final goal. Write down you final objective including the time to completion and cost of the project. Next break down the path to that goal in several consecutive steps. Assign a cost and time to each of these steps. Take not if multiple steps can be completed at the same time of one step must preclude another.