IT Business Continuity. Business Continuity refers to an organization's ability to keep vital business operations running at or near normal capacities in the event of infrastructure failure. These failures can be caused by human errors, power failures, application errors and a host of others that impact the ability of the infrastructure to properly support the organization. When speaking of Business Continuity the majority of the infrastructure remains in place and functional which is in contrast to Disaster Recovery.
This article will give you the six parts of a basic marketing plan template that will work for any business. Those parts, or sections of the template, are: Situation Analysis, Target Audience, Goals, Strategies, Tactics, and Budget.