If you use these six sections when creating your marketing plan template; Situation Analysis, Target Audience, Goals, Strategies, Tactics, and Budget, you will have everything included to launch your new marketing initiatives to the marketplace.
Final Assessment. Once the goal has been completed go back through your action plan template. Take special note of where tasks took longer than expected. Evaluate your members' performances and notate particular strengths and weaknesses so you will have a better idea of who to assign to future tasks. Evaluate your own overall performance and ask for your groups' feedback as to what went right and what could be improved upon.